About The Observatory International

The Observatory International Limited is an agency management and selection consultancy which improves Client/Agency Performance through its unique iCAP™ methodology to unlock value and maximise return on investment. Solutions can be delivered at any stage of the relationship's lifecycle -





The Observatory International was formed by Stuart Pocock and Lucinda Peniston-Baines in London, in November 2006, and now has offices in Edinburgh, Hamburg and Singapore, as well as joint venture offices in New York and Los Angeles.

More can be found at www.observatoryltd.com

The Observatory International Limited launched in South Africa in September, 2009, under the leadership of John Little, a 40 year+ veteran of the advertising and marketing industries in South Africa, Canada and the UK.

		John Little +27 [0]82 414 5202 The Business Centre, 377 Rivonia Boulevard, Rivonia, 2128, South Africa